While Granite Lane has maintained a strong presence in the home and furniture industry, a detailed evaluation of their ad accounts revealed certain bottlenecks:

Campaign & Ad Optimization Challenges:

Issues with Meta Structure and Targeting:

Ad Account Setup & Scalability Concerns:

Quality of Web Traffic:


We built a comprehensive strategy to address Granite Lane’s challenges, starting with enhancing their advertising performance, refining the quality of website traffic, and establishing them as an influential brand in the industry. The primary objective was to amplify mirror sales, solidifying Granite Lane’s position in the market.

Key Actions Taken:

  1. Revamped Campaign Structure:
  1. Optimizing Assets:
  1. Strategic Segmentation and Targeting Precision:
  1. Leveraging Meta:
  1. Elevating Foot Traffic: